A set of visuals I created for Christian Louboutin’s “Loubishark” sneaker launching at British retail giant- Flannels, which features a vibrant jagged sole inspired by shark teeth. I pitched the concept centred around the sharks’ “electroreception”, a unique sense that sharks possess that helps them sense the bio-electricity of their prey in the water. The visuals feature a range of different visual scenarios, mimicking a tv switching channels. My SOS team and I used a huge range of visual techniques in this project, elaborate set design, graphic art, projection mapping, CGI and compositing, photography, video and much more.
Roles:
Photography, Creative Director, Film Director, casting, concept, movement direction, mixed media VFX SOS team: casting, location scouting, videography, lighting, styling, hair, makeup, set design, movement direction, 3d design, video editing, grading, graphic design, graphic art, photo retouching, custom sound design.